OOH

Web / Landing Pages

Misfits Market "How It Works" page
Misfits Market "Our Food" page
Misfits Market "About Us" page
Misfits Market "Our Food" page

Packaging Copy

Odds & Ends Whole Peeled Tomatoes
Odds & Ends Cacio e Pepe Ravioli
Odds & Ends Tzatziki
Odds & Ends Sweet and Salty Chocolate Mix
Odds & Ends Crispy Avocado Slices
Odds & Ends Sharp Cheddar Cheese
Odds & Ends Banana Bread
Odds & Ends Cold Pressed Juice

Experiential

P.S. In 2025, I worked with a cooperative of upstate New York farmers and community organizers to market and launch Choy Commons’ Asian Vegetable Club, a 300-member CSA (community supported agriculture) program, in NYC.